paulleterc26 nov. 20192 min de lecture Brand sustainabilityWhy Thomas Cook is finally not sustainable ? In 2018, more than 1.4 billion tourists traveled the world, according to the UNWTO (World...
paulleterc25 nov. 20193 min de lectureCompetition How Thomas Cook collapsed in the face of competition Since 23 September 2019, Thomas Cook has been officially declared bankrupt, with the...
paulleterc17 nov. 20193 min de lectureBrand personality and emotionThomas Cook, started from the bottom, now you're out Thomas Cook was born in Melbourne in 1808 and organized his first train trip in 1841...
paulleterc14 nov. 20192 min de lectureOverall marketWhich type of market is Brazil? Although Brazil is a large country with an incalculable number of wonders, it is not necessarily a...
paulleterc14 nov. 20192 min de lectureConsumer insight in Brazil Is the travel agency a good option for tourists in Brazil? Brazil, such a large country that it is impossible to visit in a week, in...
